Sessions at The Next Web 2012 of type CxO Summit on Wednesday 25th April CxO Summit

Collect your CxO Summit badge and start off with a drink and some interesting conversations. The CxO Summit is by invitation only. If you don't have an invite you will not be able to get in.

The CxO Summit will be opened together with our co-host Accenture.

With the murderous competition in the the attention for the customer, enterprises realize that to be successful they need to seriously step up product innovation, dramatically reduce the time to market, and significantly increase product experimentation. One of the most important tools in achieving these goals is the use of cloud computing services to free organizations from old world resource constraints and allow them to operate with the agility they to need to compete with old peers and, more importantly, with young fast moving entries into their markets. In this presentation we'll dive into how enterprises are using cloud services, what the drivers are in each vertical, what the success stories teach us and what lies ahead for IT organizations.

Robert Scoble will share his 7 hot picks in tech.

A talk on the capabilities enabled by data science as a practice and a few examples of how this might be immediately useful.

The upcoming London 2012 Olympic games will be the first Olympics where we can really see the power and problems of social media. What can we expect and how is the IOC dealing with this phenomena?

A very big-picture perspective, ultimately looking at the formation of collective intelligence and the global brain, along the way examining the coming transformation of work, business and society as well as current emerging business models.

New ways to harness human creativity and specifically ways each TNWer can double their own mental creative power, improve their lives and ultimately change the world. The “change the world” part will involve a bold new vision for how human creative potential could be globally crowd-sourced via new web technology.

We need more entrepreneurs; governments should create the supporting environments for them to emerge, to be successful in establishing businesses and grow them to viable enterprises. The web is the ideal context for innovative start ups, so this is where we should focus on. If Europe fails its entrepreneurs it will choke off new growth opportunity.

In this keynote Andrew Keen, author of Digital Vertigo will shed his light on what social media means for business and answer the question if all businesses will go social...

How do the largest corporations in the world handle communications in the Social Media era? Hear it first hand from Dr Ing Herbert Heitmann, Executive Vice President of External Communications at Royal Dutch Shell.