Hippo In Ballet Shoes, Or Greyhound On The Track? Applying Agile Methodologies To Traditional Publishing

For those who work on the digital and software development side of publishing, agile methodologies such as SCRUM and Lean Development may be familiar, but what would happen if we took these processes out of the technical department and applied them to mainstream publishing’s more vertical workflows? This session will introduce key principals of agile methodology, and then examine the potential benefits of using these methodologies to transform everything from editorial and marketing, to team-building, reporting, product creation cycles, and new product innovation. These kinds of workflows have the potential to flatten hierarchies, speed up production, increase collaboration, reduce inefficiency, and retool our industry for the 21st century. The question is, are we ready for that? No seriously, are we ready?