Designing stuff that matters - fast

Too much time is wasted creating that big design upfront only to find that users don’t like what you have built once it has been released. Today we are in danger of not only over designing, but also designing solutions to the wrong problems. See how to experiment with rapid design techniques to ensure design solutions for the right business problems are delivered to the right target audiences rapidly and continuously. Learn how to create design solutions fast as a team and work with a client to get products that really matter out into market early that will delight users.

Good design involves elegantly solving problems despite the constraints. More often than not – TIME is one of those constraints.

In this workshop you will be forced to think and act quickly…
Using “nerf guns” to ensure we keep to time – you will be guided through:

• Team formation
• Rapid guerilla research and empathy mapping to understand users.
• Collaborative Idea generation (Blue Skys!)
• Prioritisation (Bringing it back down to earth)
• Vision setting (Pitching a vision that your team believes in)
• Prototyping (Bringing it to life)
• Pitching your idea (Dragons Den!)