Workshop: Taking content everywhere

A session at Web Directions South 2012

Tuesday 16th October, 2012

9:00am to 5:00pm (EST)

Mobile is our immediate challenge, but it’s just the beginning of an even bigger content shakeup. To meet the needs of everything from smartphones and tablets to read-later services and web-enabled appliances, we need content that can go more places, more easily. Yet most content is still being created in fixed pages and documents, locked into just one format and designed for just one destination.
That won’t cut it. As devices get more diverse, powerful, and ubiquitous—and as our users continue to expect more—we need content that can keep up. But our organizations can’t afford to create more content for every new device and channel. Instead, we need content that does more: content that’s structured so it’s meaningful to both humans and machines, and stored so it can be reused and reconfigured however we want.
In this workshop, you’ll gain critical skills to make your organization’s content ready for mobile today—and for the unknowns of tomorrow.

About the speaker

This person is speaking at this event.
Sara Wachter-Boettcher

Content strategist. Feminist. Author, Content Everywhere. Co-author, Design for Real Life.

Sign in to add slides, notes or videos to this session

Tell your friends!


Time 9:00am5:00pm EST

Date Tue 16th October 2012

Short URL


Official session page


View the schedule



Books by speaker

  • Content Everywhere

See something wrong?

Report an issue with this session