The Silo model is an old-skool SEO technique, used to create strong keyword related themes on your site, improving the relevancy of your site in the eyes of the search engines. It also lines up surprisingly well with traditional information architecture (IA) principles.
Stephen will look at the benefits of using the Silo model, how it is still relevent in 2012 and then show you how how to implement the model in WordPress.
WordPress plugin developer / consultant since 2007. Government web manager since 2008. Speaker at #wcsyd. bio from Twitter
3:20pm Stop Hacking WordPress, Start Working with it by Charly Leetham
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