Tuesday 20th August, 2013
3:10pm to 3:28pm
Location: 125 (Level 100)
Come learn more about Yahoo’s large Search Affiliate Network and best practices on how to better monetize your site, including creative ways to optimize your mobile traffic.
Experience level: Intermediate
Target audience: Affiliate/Publisher, Merchant/Advertiser, Network
Niche/vertical: Search Engine Marketing
(This Session is Open to VIP and All Access Pass Holders Only)
Center of Revenue Lead, Yahoo
I’m a Senior Manager and Lead of Yahoo!’s Center of Revenue for Strategic Partnerships. I joined Yahoo! in 2010 tasked with bringing together the best science, innovative products and insights, and creative know-how to help maximize revenue and boost engagement for Y! publishers. Backed by world-class search, content, analytics, and platform services, we deliver unparalleled insights and the scale of the world’s largest search and display network to help partners engage with their consumers in new and insightful ways. Born & raised in Texas, I attended University of Texas in Austin & graduated with a BBA in Marketing. My past role included managing Fortune 500 Advertiser accounts at Google. In my spare time, I lead group fitness classes, pretend I’m a foodie and travel the world!
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