This Changes Things: The Digital Community is the New Black

A session at Blacks in Tech at SXSW Interactive

Saturday 9th March, 2013

10:30am to 11:30am (CST)

Once upon a time, the “black community” was a physical place. Then along came integration and the physical definition was lifted as individuals dispersed to where ever their means could carry them. The dispersion carried advantages and disadvantages. This session explores how the digital landscape has impacted the nature of “community” making it possible to gain strength in numbers virtually as well as mask race when deemed necessary. The panel will explore the impact on culture and commerce from three perspectives: academic, corporate and social.
In this panel, we seek to bridge the divide between what is Black and what is Digital from different perspectives. Our panelists have spent decades working on various aspects of the Black Experience including technology, public health, consumption, religion, and socialization. Moreover, each of these experts have migrated their research, teaching, and consulting to the Digital space as it has become more prominent in the everyday lives of people kissed by nature’s sun.

About the speakers

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Kevin Thomas, Ph.D.
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Dr. Akon Ekpo

Assistant Professor of Marketing, Technology Consumption, #Netnography, Consumer Marginalization Research, Consumer Culture Theory, Music Enthusiast bio from Twitter

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Sonya Grier
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Lauren McCadney

Changing how people see themselves and the world around them Marketing Pro | Nikon Lover | Adjunct Prof | Community Servant | Work @CDWCorp bio from Twitter

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Carl West

Publisher of The TRUTH magazine, a hip hop culture publication and producer of The TRUTH Awards. Social Media and Communications, Hope Miles @milesmediamktg bio from Twitter

This person is speaking at this event.
Kevin Thomas

Next session in BiT House | Red River Room

11:30am Frugal Innovation: The Challenges and Opportunities of Technology in Africa by Montra Ellis, Damilola Olutayo, Toby Shapshak, Rebecca Parsons and Michael Martin

9 attendees

  • Dr. Akon Ekpo
  • Jason Paul
  • Kevin Thomas
  • Kevin Thomas
  • Lauren McCadney
  • Martine Syms
  • Sarita
  • Sonya Grier
  • Carl West

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Time 10:30am11:30am CST

Date Sat 9th March 2013


BiT House | Red River Room, Hilton Garden Inn Austin Downtown

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