Wednesday 15th May, 2013
11:00am to 12:00pm
If you are like me, one day you went to bed a business owner, and woke up the next morning as a publisher. So how do you manage the process of planning, creating, and distributing high quality content while you are trying to manage your business?
In this session Lorraine will share her practical tactics to transforms the chaos of content management into a process that is repeatable and easier to measure and manage.
Building a calendar - selecting topics and themes and setting the schedule you can live with
Finding content in your inbox, reusable code, user generated content and other tricks for feeding the content beast
Batch processing and other productivity tricks
Your publishing strategy: Where and when to share
How do social platforms, your blog, and newsletter fit together into a well oiled content delivery machine
What you measure, matters. How to find clues in your web site analytics to drive future content.
Teacher, photographer, foodie, cat lover, and marketing strategist at @roundpeg bio from Twitter
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