Wednesday 6th March, 2013
4:00pm to 5:00pm
Companies have come to realize that they cannot innovate all by themselves. There are two reasons for companies to reconcile to the fact that they need to partner to innovate!
The next “Facebook” of their business could be right out there and if one does not keep the eyes and ears open they could potentially get ousted from business
Service providers, academia, and start-ups (the three key components of the eco-system) who interact with large companies are constantly innovating and probably building products / solutions that are adjacent to the core product / service of the company – it could prove to be costly to buy out something when it has become big! Or lose the edge to a competitor.
However, partnering is easier said than done. There are numerous challenges with every player in the eco-system when it comes to partnering models – for example the issue of IP with academia, stakes with the start-up and revenue share with the service provider.
So, what is an effective partnering model? How have companies successfully leveraged the eco-system? This panel will address some of these key questions and provoke new ideas.
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