The Best Thing You’ve Never Heard Of: A Case Study of the “Sounds of Berklee” Weekly Music Podcast

A session at HighEdWeb New England

Monday 18th March, 2013

2:00pm to 2:10pm (EST)

In this session, we will discuss (and listen to!) the weekly music podcast from Berklee College of Music, which features wildly diverse, excellent music from students, faculty, and alumni. We will explore the role of this podcast in the college’s content strategy; how it supports the mission and goals of Berklee College of Music; and how it leverages social media to carry that message beyond the reach of traditional media channels.

About the speakers

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Rob Hochschild

Associate director for editorial services at Berklee College of Music. Glutton for good music, radio, books. bio from Twitter

This person is speaking at this event.
Adam Renn Olenn

Writer, musician, and fambly man. Among other things. bio from Twitter

Next session in Wiese-Merriwether

2:15pm These are a Few of My Favorite Things by Aaron Coburn

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Time 2:00pm2:10pm EST

Date Mon 18th March 2013

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