Research Tools for Defining Products and Changing Minds

A session at IA Summit 2013

Wednesday 3rd April, 2013

1:30pm to 5:30pm (EST)

Tired of designing for fuzzy (or just plain bad) requirements? Not sure how to get the most out of the few hours you have with users? Struggling to translate insights into design…and persuade the team that it’s worth building? Effective research can be a designer’s best tool not only for making design choices, but also for driving product vision and even influencing the corporate culture.

About the speaker

This person is speaking at this event.
Kim Goodwin

UX consultant & executive

Kim Goodwin at other events

14 attendees

  • Amy Silvers
  • Natalie Kurz
  • Beth Klem
  • Carolina Janovik
  • Dave Peterson
  • Pei-Hsiu Tan
  • Joan E. McCarthy
  • Kim Goodwin
  • Lea Taylor Refice
  • Lauren Martin
  • Naa Marteki Reed
  • Prudvi Raj Dommaraju Ravindranath
  • Sarah Perry-Stout
  • Teresa Derrick

2 trackers

  • Kaleem
  • Sandra Lloyd

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Time 1:30pm5:30pm EST

Date Wed 3rd April 2013

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Books by speaker

  • Designing for the Digital Age

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