Sunday 7th April, 2013
10:45am to 11:15am
This four-letter word is praised publicly as something we should do often, and fast. But are we showcasing it with our clients and our colleagues? It is easy to show a refined product and a series of process sketches, but to curate and include genuine failures and not just sanitized process is just as important to build lasting relationships. This is scary to do and something our field struggles with in practice, despite the best intentions.
Documenting failure doesn’t need to be scary. I’ll share benefits of being transparent about our failures within our teams and with our clients. This won’t be 40 minutes of rote presentation. You will have a chance to pinpoint experiences of your own and will leave with an understanding on how to use these lessons to advance your projects rather than act as a blemish.
IxD, IA, UX, UI, there are really too many names, titles, acronyms... you choose what you want to call me as long as it uses sharpies and post-it notes bio from Twitter
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