The F Word… FAIL

A session at IA Summit 2013

Sunday 7th April, 2013

10:45am to 11:15am (EST)

This four-letter word is praised publicly as something we should do often, and fast. But are we showcasing it with our clients and our colleagues? It is easy to show a refined product and a series of process sketches, but to curate and include genuine failures and not just sanitized process is just as important to build lasting relationships. This is scary to do and something our field struggles with in practice, despite the best intentions.

Documenting failure doesn’t need to be scary. I’ll share benefits of being transparent about our failures within our teams and with our clients. This won’t be 40 minutes of rote presentation. You will have a chance to pinpoint experiences of your own and will leave with an understanding on how to use these lessons to advance your projects rather than act as a blemish.

About the speaker

This person is speaking at this event.
David Farkas

IxD, IA, UX, UI, there are really too many names, titles, acronyms... you choose what you want to call me as long as it uses sharpies and post-it notes bio from Twitter

Next session in Harborside Ballroom D

11:45am Clearing the Fog from User Experience Strategy by Andrew Schall

David Farkas at other events

36 attendees

  • Andrew Capozzi
  • Amber D
  • Alex Atienza
  • Amy Rubino
  • Brad Nunnally
  • Christian Sosa-Lanz
  • David Farkas
  • David Sparks
  • Evan Prowten
  • Pam Griffith
  • Pei-Hsiu Tan
  • Catriona Cornett
  • Jacco Nieuwland
  • Joel Tachau
  • Kaytee Nesmith
  • Kelani Nichole
  • Lance Nishihira
  • Lauren Burke
  • Lea Taylor Refice
  • Lissa Richards
  • christian crumlish
  • Yulia Wentling
  • nicolelarue
  • Peter Gallo
  • Prudvi Raj Dommaraju Ravindranath
  • Rebecca (Jankowski) Pugliese
  • Rachel VH
  • Samara
  • Sanchit Gupta
  • Sauksata Vongsouthi
  • Sarah Folkes
  • Tammy Greene
  • Jamie Thomson
  • Vilma Jarvinen
  • Whitney Hess
  • John Yuda

8 trackers

  • Michael Adcock
  • Allison Menjivar
  • Brian Price
  • erin
  • Kevin M. Hoffman
  • Megan Larsen
  • Murray Thompson
  • Paul McAleer

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Time 10:45am11:15am EST

Date Sun 7th April 2013


Harborside Ballroom D, Baltimore Marriott Waterfront

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