What Before How: Making a Home for Information Architecture (or, Why There Are Now and Always Have Been Information Architects)

A session at IA Summit 2013

Sunday 7th April, 2013

2:00pm to 2:45pm (EST)

Are you struggling to carve out a place for information architecture in the world of acronym soup? In this talk, longtime IA Dan Klyn and his business partner Bob Royce explore the pros and cons of bucking the trend of “all encompassing UX” to focus our practice on IA.

Through stories and case studies we’ll explore:

  • How the lens of IA helps us solve problems beyond UX and collaborate readily with other non-UX disciplines.
  • Our experience delivering services both directly to clients and through agencies.
  • How we explain IA to people outside our industry and work to justify a larger investment in IA.
  • How we go beyond information retrieval and navigation to include the concepts of meaning and place-making in our work.

Since all of the above was accomplished through much trial and error, there will also be plenty of discussion about the failures we’ve encountered along the way.

About the speakers

This person is speaking at this event.
Bob Royce
This person is speaking at this event.
Dan Klyn

Information Architect bio from Twitter

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37 attendees

  • Samantha Bailey
  • Andrew Capozzi
  • Andrew Capozzi
  • Michael Adcock
  • Adriana Machado
  • Andrew Hinton
  • Andrew Maier
  • Catharine Robertson
  • Cathy Galecki
  • Chris Farnum
  • Christian Sosa-Lanz
  • dan klyn
  • Elena Babenko
  • Erika Mosher
  • Eunjung Lee
  • Greg Lawson
  • Jeff Parks
  • Jeremy Burton
  • Lauren Burke
  • Marcia Morelli
  • Naa Marteki Reed
  • christian crumlish
  • Peter Morville
  • Naoko Kawachi
  • Peter Gallo
  • Bob Royce
  • Rebecca (Jankowski) Pugliese
  • Rhonda (DeLucia) Ranney
  • Sara Mooney
  • Scott Root
  • Bogdan Stanciu
  • Stuart Maxwell
  • Shoko Yonekawa
  • Thomas Vander Wal
  • Vauxhall Show
  • Yuichi Inobori
  • Yukiko (Kashiwai) Iwamoto

9 trackers

  • Amy Silvers
  • Atsushi HASEGAWA, Ph.D.
  • Allison Menjivar
  • Eric Bell
  • Jessica Royals
  • Julia Stewart
  • Kevin M. Hoffman
  • Megan Larsen
  • Tammy Greene

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Time 2:00pm2:45pm EST

Date Sun 7th April 2013


Harborside Ballroom D, Baltimore Marriott Waterfront

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