paidContent LIVE 2013

Riding the Transformation of the Media Industry

17 April 2013 from 8am to 6pm

WHERE CONTENT MEETS BUSINESS

Rapidly evolving technology, new content creators and distribution platforms have shifted the way media is created, distributed and consumed.

Join influential leaders from publishing, advertising, media, finance and entertainment for a timely discussion about the business of content at paidContent Live. We'll cover:

How Someone Else’s Algorithm is Affecting Your Bottom Line
The social web and user-generated content networks have spurred an explosion of content for users to consume. But more choice = more noise. Hear how smart companies are adapting algorithms and innovating as quickly as the trends.

Cheap Trick or Smart Business? How Native Advertising is Consumed
With the prevalence of native advertising, most consumers don’t even know they’ve stepped away from original content. How does this affect the overall quality of a network, or even specific articles? We’ll look at both sides of this issue and examine if ethics are being broken.

How to Monetize Digital Content and Keep Consumers Happy
Some publishers are asking users for subscription fees, while others keep their content free and rely upon advertising to pay the way. We’ll examine the benefits and dangers of each path.

Register now and join the best minds in content and media in New York City on April 17.

Find out more here: http://bit.ly/UEaIIa

47 speakers

Time & Life Building

United States United States / New York

1271 Avenue of the Americas (between 50th & 51st Streets), 10020

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51 known attendees

  • ian kennedy
  • Gigaom
  • Om Malik
  • Steve Gadbois
  • Tal Shaked
  • Jon Steinberg
  • John Borthwick
  • Shelby Skrhak
  • Matt Galligan
  • Mathew Ingram
  • Andrew Sullivan
  • The Guardian
  • Dominique Raccah
  • Raju Narisetti
  • Laura Hazard Owen
  • erik martin
  • GigaOM Pro
  • Mark Johnson
  • Aria Haghighi
  • Jim Bankoff
  • MLB
  • Time Inc.
  • David Card
  • Rachel Packman Chou
  • Forbes Media
  • Jeff Dachis
  • Jeff Fluhr
  • Aereo
  • David Karp
  • Lerer Ventures
  • Kyle Monson
  • Jason Pontin
  • Evan Ratliff
  • Jeff Roberts
  • Janko Roettgers
  • Andrew Ross Sorkin
  • alan rusbridger
  • ernie sander
  • Atlantic Media
  • Ryan Spoon

20 people tracking this event

  • Brandon White
  • Thomas Vander Wal
  • James Young
  • Scott Johnson
  • Bryan Birsic
  • abobishara
  • Troy Kent
  • Dan Dupree
  • Shaun Abrahamson
  • Kevin Marks
  • Artem Altman
  • Andy
  • Dominique
  • Photini
  • Meghan Wright
  • Kirtan Patel
  • Amit Agarwal
  • Angela Nibbs
  • Thomas Ciszek

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Related books

  • Media Mythmakers
  • Out of Print
  • Trust Me, I'm Lying
  • The Martians Have Landed!
  • Mediactive
  • Hard News

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