Friday 19th April, 2013
3:15pm to 3:45pm
From Facebook "Fan of the Week" to Twitter contests and more, Dunkin' Donuts' views its social media platforms as "belonging to our fans" and as a way for fans to celebrate their love for the Brand. Join Kevin Vine, Interactive Marketing Manager for Dunkin' Donuts for a fun and colorful glimpse at the many ways in which DD encourages user-generated content foster engagement.
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