Purposes, Personas, Conversations

A session at Society for Technical Communication SUMMIT 2013

Tuesday 7th May, 2013

1:00pm to 2:00pm (EST)

Learn and practice making purposes, personas, and conversations as a way to successfully plan, create, and evaluate your work. With examples and a fun practice exercise, you’ll see the power of writing specific, measurable, user-focused purposes; creating mini-personas; and conversing with them through your writing.

About the speaker

This person is speaking at this event.
Ginny Redish

consultant specialist in usability, web writing, plain language, author of Letting Go of the Words -- Writing Web Content that Works bio from Twitter

Next session in Grand Hall D

2:30pm Staking Your Claim in the Social Media Frontier by Laura Palmer

30 attendees

  • Gerald Pratt
  • Alyssa Fox
  • Alex Dimitropoulos
  • Alyson Riley
  • Andrew Becraft
  • Laurie Bennett
  • Bonnie Doyle Chase
  • Cecily Beierle
  • Donn DeBoard
  • Donn DeBoard
  • Jamye Sagan
  • Ginny Redish
  • Irma Humby
  • Jamie Gillenwater
  • Jennifer Bowie
  • Judith J. Isaacson
  • Kathy Boutin
  • Karen Mardahl
  • Kristi Leach
  • Laurence Simon
  • Jennifer White
  • Mark Baker
  • Melody Locke
  • Mary Saunders
  • Paul Mueller
  • Liz Pohland
  • Raf Adame
  • Alan Bowman
  • Roberta Heinlein
  • Timothy Esposito

6 trackers

  • Elizabeth Beech
  • Jennifer Doubrava
  • Jill P. Viers
  • Laura Dent
  • Minna Vänskä
  • Kai Weber

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Time 1:00pm2:00pm EST

Date Tue 7th May 2013


Grand Hall D, Hyatt Regency Atlanta

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Books by speaker

  • Letting Go of the Words

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