Friday 17th May, 2013
10:30am to 11:30am
User Experience (UX) theory and practice can be confusing for the uninitiated. This talk outlines a set of UX Axioms designers and developers alike can use to integrate UX into their practice. Erik isn’t espousing a specific dogma like LeanUX or AgileUX, he’ll be sharing hard-won lessons learned from practicing UX in the real world for the past 10 years. Building real products involves an ongoing series of design compromises. There is no ideal process or magic bullet for integrating UX or creating amazing user experiences. However, understanding and applying UX Axioms will allow you to adapt to the situation at hand and build products that resonate with and delight your end-users.
Independent Designer. @IxDA Board member. Co-founder of @midwestUX conference. Creator of http://www.uxaxioms.com bio from Twitter
Erik is the Creative Director of Involution Studios, Columbus, which is a design studio and technology research lab. He also founded and organizes the MidwestUX Conference, leads the local Columbus IxDA (Interaction Design Association), and enjoy taking pictures of people in their side view mirrors. His work explores the principles of transparency, empowerment, and cultural connections between people and technology.
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