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Sessions at SXSW Interactive 2013 about Startups

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Friday 8th March 2013

  • How Have Angel Investing and Crowdfunding Changed the Way Startups Get Money?

    by Richard Kerby, Natalia Oberti Noguera and Jason W Young

    The current startup boom has seen the rise of the angel investor (and introduction of the ‘super angel’), introduction of crowdfunding platforms, and now the coming Series A crunch.

    Join a panel of entrepreneurs, angel investors, crowdfunding experts, and VC investors for this roundtable discussion on how the funding landscape has changed for startup entrepreneurs.

    Learn what to expect when you start looking for funding and what the best funding option is for you.

    At 1:30pm to 2:30pm, Friday 8th March

    In Colorado, Hilton Garden Inn Austin Downtown

  • SXSW Ping Pong Tournament

    Join SXSW Startup Village for our second annual SXSW Ping Pong Tournament. You need not be a professional, just sign up online and prepare to have a blast. Each company may select two employees to represent them in a single elimination doubles tournament. We'll provide the paddles, balls, and tables; you bring your best ping pong skills and prepare destroy the competition. Sign up at http://tinyurl.com/svpingpong

    At 2:00pm to 6:00pm, Friday 8th March

    In Room 400/402, Hilton Austin Downtown

  • Hold ‘Em or Fold ‘Em: When to Pivot Your Startup

    by Chris Bennett, Kurt Collins and Craig Davis

    Pivot: the moment where startups change or die. In the search for a viable business, there comes a time when a drastic shift is necessary. But how do you know when you should pivot your startup, end it altogether, or keep powering through? Our panel of entrepreneurs have started businesses and survived shifts in idea, customers, and business model.

    Join us for a candid discussion about when and how to change direction.

    At 2:30pm to 3:30pm, Friday 8th March

    In Colorado, Hilton Garden Inn Austin Downtown

  • 5 Austin Startups That Can Get Profitable on <$1M

    by Antonio Arocha, Chris Slaughter, Nate Stewart, Joshua Baer and Magdalena Szuszkiewicz

    Here are 5 Austin startups that are immune to the "Series A Crunch".

    Tired of hearing about founders who raised $8 million at at $30 million valuation with no revenue? Worried about getting diluted as Silicon Valley valuations soar? Looking for tech startups that know how to make money?

    Just because they are cash efficient doesn't mean they aren't after big opportunities... it just means they will be able to grow from a position of strength and won't just run out of money and die.

    There has been a lot of talk about a "Series A Crunch" or lack of funding because so many more startups are raising seed rounds. Startups who are profitable don't get caught in the crunch - they are the most attractive to Series A investors and they aren't under time pressure to close their next round of funding.

    Bring your checkbook. These deals will fill up quickly!

    At 3:30pm to 4:30pm, Friday 8th March

    In Salon ABC, Hilton Austin Downtown

  • After Funding: Managing the Investor Relationship

    by Brian Dixon and Felecia Hatcher

    You cashed the check, now what? Managing the relationship with your investors is an important skill that new entrepreneurs have to learn. Join us for a lively conversation between investor and entrepreneur as they discuss how to navigate the sometimes complicated relationship between the idea and the money.

    http://wearebit.com/after-fundin...

    At 3:30pm to 4:30pm, Friday 8th March

    In Colorado, Hilton Garden Inn Austin Downtown

  • Building Successful Teams in Latin America

    by Diego Saez-Gil, Pedro Torres Picón, Sebastián Valin and Bedy Yang

    Latin America is among the most dynamic emerging markets in the world, resulting in a tremendous amount of opportunity for startup success.

    Building teams in Latin America presents a unique set of challenges, from identifying and hiring remote talent, to scaling company culture, to creating successful workflows with off-site teams.

    Join the conversation as experienced entrepreneurs, digital marketing experts, and investors, share experiences and deliver best practices when it comes to building successful global teams across borders.

    At 3:30pm to 4:30pm, Friday 8th March

    In Room 5ABC, Austin Convention Center

  • Equity: Making the Most of Your Other Paycheck

    by Bill Harris

    If you're planning on joining a startup, start smart.

    Venture financing in tech is at a fever pitch -- 3,700 companies received financing in 2011 alone, and all of them were issuers of stock options. This begs the question, what are stock options really worth?

    Surprisingly, many startup employees do not understand the value of their options, which represent a significant part of their compensation and a vital part of their net worth. Time to smarten up! In the stock options game, it's heads you win, tails you don't necessarily lose; either way, every employee should know the facts to make informed decisions. Understanding the basic economics of stock options can save you thousands, or even millions, in the long run. How's that for incentive?

    In this session, Bill Harris, CEO of online wealth manager Personal Capital (former CEO of PayPal and Intuit) will discuss the value of stock options to startup employees and offer tips to maximize their upside potential on your wallet.

    At 3:30pm to 4:30pm, Friday 8th March

    In Rio Grande Ballroom, Marriott Courtyard Austin Downtown/Convention Center

  • How to Find the Co-Founder of Your Dreams

    by Erica Douglass and Parnell Springmeyer

    So you want to start a company--but you know it will grow so much faster if you start it out with someone else. But whom? Your college friends seem to still be in the beer-guzzling phase, and networking events haven't really led you to that "match"--the one person who really "gets" you and the company you want to build.

    Where do you find your co-founder? And how do you keep that co-founder relationship from blowing up later on?

    What we'll have a conversation about:

    --Off-the-beaten-path ways to find a co-founder

    --What tech co-founders are looking for in a business person

    --What business co-founders are seeking in a tech person

    --Specific strategies to help you find your "co-founder match"

    --Pros and cons of co-founder relationships vs. going it alone

    --How to organize your business so that you don't get screwed by your co-founder (or anyone who comes in later as an equity partner!)

    At 3:30pm to 4:30pm, Friday 8th March

    In Brazos, Marriott Courtyard Austin Downtown/Convention Center

  • Tales of US Entrepreneurship Beyond Silicon Valley

    by Alexis Ohanian

    Erik Martin (GM, reddit) and Alexis Ohanian (cofounder, reddit) crowdfunded a bus, the Internet 2012 Campaign Tour bus, to collect, document and share stories throughout the American heartland. I'm going to share the stories we heard from Denver, CO to Danville, KY -- with pictures -- because the open internet is something all Americans cannot do without.

    At 3:30pm to 4:30pm, Friday 8th March

    In Exhibit Hall 5, Austin Convention Center

  • This Week in Startups (TWiST): Health Tech Edition

    by Derek Flanzraich, Jason Calacanis and Veer Gidwaney

    As part of the SXSH Bootcamp, Jason Calacanis hosts a special edition of This Week in Startups: Health Tech Edition live from SXSWi. Join Jason as he interviews 3 health technology startups,

    At 3:30pm to 4:30pm, Friday 8th March

    In Salon D, Hilton Austin Downtown

  • Why Public Policy Should Matter to Your Startup

    by Greg Ferenstein and Jerry Moran

    Senator Moran will discuss the policy challenges startups face and how the startup community can engage with policy makers to enable innovation and help economic growth.

    At 3:30pm to 4:30pm, Friday 8th March

    In Room 10AB, Austin Convention Center

    Coverage audio clip

  • Startup Spotlight

    A special reception that shines the spotlight on emerging startups. Enjoy complimentary beer and wine while checking out demos from startup participants, all within the heart of Startup Village on the 4th floor of the Hilton.

    At 4:00pm to 6:00pm, Friday 8th March

    In Hilton Austin Downtown

  • Why You Should NOT Start Your Own Gaming Website

    by Craig Skistimas

    SXSW GEEK Stage - Have you ever wanted to start your own gaming website? Think about all the fame, money and fans you can have!

    Join “Stuttering” Craig Skistimas, owner of ScrewAttack.com, as he tells you why that's not the case at all and you should just give up before you start.

    At 4:00pm to 4:45pm, Friday 8th March

    In Exhibit Hall 1, Palmer Event Center

  • Move Your Startup to Austin... For Free!

    by Azarias Reda, Michael Olaya, Neeraj Mehta and Swetansu Mohapatra

    Meet 5 tech startups that have a clear path to being profitable on less than $1 million in funding. That doesn't mean they aren't big ideas, it just means they are capital efficient and the entrepreneurs are scrappy. They have customer traction and now they are ready to put the pedal to the metal.

    One winner will receive a “relocation” package* to bring them to Austin with more than $100,000 worth of benefits including:
    - $35,000 investment from CTAN
    - 3 months rent in a 3 bedroom house from HomeAway
    - 6 months of co-working at Capital Factory
    - 6 months of server hosting from Rackspace
    - Moving services from uShip
    - 6 months of local groceries from Greenling
    - 2 badges for SXSW 2014
    - and many more benefits…

    12 of the 14 companies that presented at our last Demo Day in October received funding.

    At 5:00pm to 6:00pm, Friday 8th March

    In Salon ABC, Hilton Austin Downtown

  • A Smarter Startup

    by Neal Cabage

    Today's Internet startup founder is yesterday's rockstar, and with so much media coverage and movies being made about overnight tech billionaires, it should come as no surprise. But while legions of aspiring entrepreneurs quit their jobs or drop out of school to pursue the dream, few are aware that only one in twelve of them will succeed. With so much aspiration and so little forthcoming success, the obvious question is, why?

    This book attempts to answer this question. We walk the reader through from the first decision to become an entrepreneur, to launching and tackle the strategic challenges along the way. The book was developed by compiling lessons learned from a decade of startup experience, analysis of industry best-practices, and established academic models. The result is a strategic guide that exposes the many pitfalls of online entrepreneurship, and provides advice for how to avoid them.

    At 5:30pm to 5:50pm, Friday 8th March

    In Ballroom G, Austin Convention Center

    Coverage slide deck

Saturday 9th March 2013

  • Startup Grind Austin Asks "Why Austin?"

    by Bijoy Goswami, Kevin Koym, Susan Davenport and Jim Butler

    Four different views of the Austin Startup Ecosystem share their perspective of the Austin Startup Scene. Successful entrepreneurs, the City of Austin, the Austin Chamber of Commerce and Startup Accelerators will each have a chance to answer the question “Why is Austin a great place to found a Startup?” Come be inspired and educated on why you should found your Startup in Austin and learn how to find resources to help your startup grow. The chats will be followed by 20 minutes of Q&A. Startup Grind in a community of founders, entrepreneurs, and wantrapreneurs looking to be inspired, educated, and network with the smartest startup minds. While it started in Silicon Valley there are now more than 20 chapters world wide. Startup Grind has featured speakers like: David Cowan (Bessemer), Jason Calacanis (Mahalo), Naval Ravicant (AngelList), Anthony Soohoo (CBS), MG Siegler (TechCrunch), Tony Conrad (About.me), Ben Parr (Mashable), Ben Silbermann (Pinterest), and many others.

    At 9:30am to 10:30am, Saturday 9th March

    In Austin Chamber Offices, Hilton Austin Downtown

  • Student Startup Madness - Finals Round One

    by Nicole Glaros, Patrick Ambron, Jim McKelvey and Paul Amsbary

    Student Startup Madness (SSM) is a nationwide tournament for college student digital media startups, and SXSW is home of the national finals.

    This year's tournament opened in the summer of 2012. First and regional rounds of the competition were held online via Gust.com, bringing the field from 64 teams to 32 regional semi-finalists. On Jan 9, the “Entrepreneurial Eight” finalists were announced and invited to SXSW.

    Join us for our 3-session event on Saturday morning and watch teams from Emory, Illinois, Michigan State, RPI, St. Louis, Stanford, UC Berkeley, and UT Austin pitch to a judging panel, featuring co-founders of Square and BrandYourself and investors/technologists from TechStars, Google, and Turner to win prizes, school bragging rights and the SSM championship.

    This 9:30-10:30 session features teams from The University of Texas at Austin, The University of Illinois at Chicago, Stanford University and Emory University. Find out more at www.StudentStartupMadness.com

    At 9:30am to 10:30am, Saturday 9th March

    In Room 400/402, Hilton Austin Downtown

  • Grabbing a Bottle Rocket-Making Techquisition Work

    by Carl Shepherd and Cotter Cunningham

    Tech companies spent more than $100 billion on acquisitions in 2010, often to create a bottle-rocket effect of fast growth, yet industry leaders estimate 70-90 percent of tech acquisitions fail. A “techquisition” lives or dies by its own set of rules – a mix of financial and cultural, along with a business boost, but rarely in equal parts. Two Austin companies – HomeAway and WhaleShark Media – were inquisitive before they were acquisitive. The companies set out on a deliberate course with each acquisition, to avoid ending up grasping at the tail of a bottle rocket so their propulsion forward was without a loss of control.

    In six years, HomeAway navigated 17 acquisitions, with huge successes and a lot of lessons learned. Across town, WhaleShark brought aboard more than eight companies into its portfolio of online coupon websites in two years. In this session, HomeAway and WhaleShark pull back the curtain and give insider advice on how to keep control of a potential bottle rocket.

    At 11:00am to 12:00pm, Saturday 9th March

    In Big Bend, Hyatt Regency Austin

  • Ireland at SXSW 2013 Demo Day

    IrelandatSXSW will demo the technologies of our newest and most exciting interactive companies and highlight why Ireland is home to many of the world's best emerging technology companies in enterprise web solutions, hyper local mobile apps, video search, music analytics - to name just a few…For more information contact us at Simone.Boswell@enterprise-irelan...

    At 11:00am to 12:00pm, Saturday 9th March

    In Salon D, Hilton Austin Downtown

  • Raising Startup Capital

    by Arie Abecassis

    RSVP Required - One of the most critical issues facing entrepreneurs is deciding if and when it makes sense to raise outside capital. In today's entrepreneurial environment, there are many funding options and competitive pressures to grow rapidly. Access to capital cannot only help accelerate product development and sales, but in many cases, partnering with the right investors can influence the trajectory of a business.

    In this workshop, we'll learn how an initial round of investment is priced and negotiated, and the implications on value retention and control for founders. We'll also take a longer term perspective by examining how a seed round can influence the future "fund-ability" of a startup, and alternatives in how startups can best deploy their new-found capital to efficiently grow their business.

    Prerequisites:
    This is an introductory workshop targeting founders and entrepreneurs interested in learning more about the process of raising their first outside round of capital.

    What to Bring:
    Nothing required.

    To RSVP your seat for this workshop, please click on "Sign in to RSVP" on the official session page. You'll need to sign in using your SXsocial login information.

    At 11:00am to 1:30pm, Saturday 9th March

    In Classroom 204, AT&T Conference Center

  • Student Startup Madness - Finals Round Two

    by Nicole Glaros, Patrick Ambron, Jim McKelvey and Paul Amsbary

    Student Startup Madness (SSM) is a nationwide tournament for college student digital media startups, and SXSW is home of the national finals.

    This year's tournament opened in the summer of 2012. First and regional rounds of the competition were held online via Gust.com, bringing the field from 64 teams to 32 regional semi-finalists. On Jan 9, the “Entrepreneurial Eight” finalists were announced and invited to SXSW.

    Join us for our 3-session event on Saturday morning and watch teams from Emory, Illinois, Michigan State, RPI, St. Louis, Stanford, UC Berkeley, and UT Austin pitch to a judging panel, featuring co-founders of Square and BrandYourself and investors/technologists from TechStars, Google, and Turner to win prizes, school bragging rights and the SSM championship.

    This 11a.m.-noon session features teams from St. Louis University, Michigan State University, University of California at Berkeley and Rensselaer Polytechnic Institute. More info at StudentStartupMadness.com

    At 11:00am to 12:00pm, Saturday 9th March

    In Room 400/402, Hilton Austin Downtown

  • The Innovation, Data & Health Care Ecosystem

    by Bryan Sivak and Steven Randazzo

    Believe it or not, the US Government has been leading innovation efforts at the intersection of health and information technology. Bryan Sivak, the U.S. Department of Health and Human Services' (HHS) Chief Technology Officer, has been working to disrupt government through the adoption of innovative practices and forging new relationships between public and private sectors. Despite the rapid pace of health care transformation occurring today, there remains a need for innovation and HHS has been at the forefront of this activity. Find out what the emerging health care market looks like and how the government has been spurring innovation through its liberation of health data and work with businesses and innovators in the digital health space. Additionally find out how startups and entrepreneurs can get involved and spark innovation to improve the health care for all Americans. Come see how government is playing match-maker between health care marketplace needs and startup companies.

    At 11:00am to 12:00pm, Saturday 9th March

    In Creekside, Sheraton Austin Hotel at the Capitol

  • Your Execution Year: Fly or Die in Four Quarters

    by Rob Spectre

    The odometer on your startup is turning over 1095 days - your third year building your passion into a business. You've raised your seed and Series A, recruited the first twenty employees, snagged the first thousand customers or the first million users, and landed your first press clippings. The product/market fit is snug, the vision is crystallized, and the steep slope of hockey stick growth looms before you.

    And between you and that peak's summit is four straight quarters of pure, unglamorous agony. Welcome to your Execution Year.

    Everyone talks about honing the fundraising pitch and the billion dollar exits, setting up your cap table and the timing of your IPO, but no one talks about when all the talk evaporates into the real numbers that will make your business sink or shine - the year your team's execution decides whether or not you make it. Veteran "30th employee" Rob Spectre from Twilio talks about a few lessons learned through his five execution years.

    At 11:00am to 12:00pm, Saturday 9th March

    In Four Seasons Ballroom, Four Seasons

  • ATI/CTAN Austin Startup Fast Pitch

    by John Stockton, Kyle Cox, Pat Noonan and Bril Flint

    Presented by the Austin Technology Incubator (ATI) & the Central Texas Angel Network (CTAN), Austin Startup Fast Pitch (ASFP) is a fast pitch competition for Austin-based startups with revolutionary ideas looking for funding. We will select five finalists to present to a hometown panel of corporate, angel, and venture investor judges in front of a well-connected audience at SXSW 2013. The Austin Startup Fast Pitch winner will receive free entry into a funding cycle of CTAN, one of the most active angel groups in the US and a 6 month membership into the ATI portfolio, whose members & graduates have raised a collective $250M over the past 5 years.

    At 12:30pm to 1:30pm, Saturday 9th March

    In Austin Chamber Offices, Hilton Austin Downtown

  • Diversity in Startups

    by Catherine Smith

    This meet up will engage the attendees in tackling the tough issues often over looked or minimized by business schools and entreprenuers alike when in start-up mode. This session will look at arguably one of the most important components of a start-up: its founders, who they are, how they interact, access to funding and what it means for the success of your venture.

    At 12:30pm to 1:30pm, Saturday 9th March

    In Maximilian, Driskill Hotel

  • How Tech Companies Should Pitch Hollywood

    by Bob Mohler and Hiram Norman

    What does a major Hollywood studio look for in a technology provider?As senior digital executives at Warner Bros. Entertainment, Hiram Norman and Bob Mohler get hundreds of queries per year from technology providers. In this presentation, for the first time ever in a public setting, Hiram and Bob will lay out their methodology for evaluating new technologies, partners and proposals. They will also give critical success tips for digital startups looking to be in business with major media companies.

    At 12:30pm to 1:30pm, Saturday 9th March

    In Room 18ABCD, Austin Convention Center

  • Screw the Valley, We Want to Build a Boulder

    by Martin Bryant and Paul Smith

    Why try to replicate the success, scale or legacy of Silicon Valley in any meaningful way? Why compete with New York, London or Berlin, when talent will always be attracted to capitals of commerce and culture?

    Martin Bryant, Managing Editor of The Next Web and Paul Smith, Director of accelerator program ignite100 ask the audience whether towns and cities around the world can build sustainable, successful startup communities. They explore how Boulder established itself as a world-class startup community, and look at how teams elsewhere in the world are looking to do the same.

    And they ask the most important question of all; can remote startup hubs ever hope to grow awesome startups?

    At 12:30pm to 1:30pm, Saturday 9th March

    In Brazos, Marriott Courtyard Austin Downtown/Convention Center

  • Student Startup Madness- Finals Championship

    by Nicole Glaros, Patrick Ambron, Jim McKelvey and Paul Amsbary

    Student Startup Madness (SSM) is a nationwide tournament for college student digital media startups, and SXSW is home of the national finals.

    This year's tournament opened in the summer of 2012. First and regional rounds of the competition were held online via Gust.com, bringing the field from 64 teams to 32 regional semi-finalists. On Jan 9, the “Entrepreneurial Eight” finalists were announced and invited to SXSW.

    Join us for our 3-session event on Saturday morning and watch teams from Emory, Illinois, Michigan State, RPI, St. Louis, Stanford, UC Berkeley, and UT Austin pitch to a judging panel, featuring co-founders of Square and BrandYourself and investors/technologists from TechStars, Google, and Turner to win prizes, school bragging rights and the SSM championship.

    This 12:30-1:30 session features the top 3 teams and awarding of the SSM Rocket Trophy to the Champion. Find out more at www.StudentStartupMadness.com

    At 12:30pm to 1:30pm, Saturday 9th March

    In Room 400/402, Hilton Austin Downtown

  • Bootstrapping Pros & Cons: Imgur's Experience

    by Alan Schaaf and Matt Strader

    In a bootstrapped company, the entrepreneurial decision-making process is decidedly different because the company must balance the need to make money while growing the business. This session will examine the pros and cons of bootstrapping, as described through the experiences of the Founder and the COO of Imgur, a fast growing image sharing web site. They will walk you through their startup journey and analyze key decisions that have been made along the way. From product pivots and scaling their infrastructure to keeping users first while evolving their business model, they will provide a refreshingly honest discussion of the challenges they face as a bootstrapped company.

    At 3:30pm to 4:30pm, Saturday 9th March

    In Four Seasons Ballroom, Four Seasons

  • Entrepreneurs-in-Residence: Not Just for VCs

    by Arnaub Chatterjee, John Paul Farmer, Richard Bendis, Zac Jiwa and Kara DeFrias

    Venture capital firms have utilized the services of ‘Entrepreneurs-in-Residence' (EIRs), seasoned innovators with functional expertise to help spur entrepreneurship and fill gaps in expertise. Now, imagine combining the “innovation mojo” of EIRs with some of the government's brightest intrapreneurs to solve the nation's most pressing challenges. Do the words ‘entrepreneur' and ‘government' sound paradoxical to you? Believe it or not, state and federal government have already jumped on the best practices of the startup world and have actively been recruiting world-class entrepreneurs and innovators to join the best internal talent to rapidly create, develop, engage and accelerate innovation. The end goals? Moving from cash to electronic payments to support foreign policy, building technology to withstand natural disasters, evaluating new licensing proposals from start-up companies or revamping the nation's organ transplant system, just to name a few!

    At 3:30pm to 4:30pm, Saturday 9th March

    In Room 9ABC, Austin Convention Center

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