Democratization of Publishing: Survive & Thrive

A session at SXSW Interactive 2013

Sunday 10th March, 2013

5:00pm to 6:00pm (CST)

The publishing industry is evolving as authors, indie app and game creators and musicians are empowered to self-publish and distribute real time, on demand content to millions of potential customers. There are more opportunities than ever to get content in front of the right audiences. Hear from industry leaders on what the future might hold and tips for getting the right eyeballs on your content.

About the speakers

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Aaron Rubenson

Dir, Amazon Appstore for Android, Amazon

As the business leader for the Amazon Appstore for Android on Kindle Fire and other Android tablets and phones, Aaron is responsible for strategy, business development, developer account management, marketing, and business operations for the store. Kindle Fire and the Amazon Appstore are part of Amazon's rapidly growing array of services for mobile application developers, including Amazon Web Services (AWS), GameCircle and Amazon's SDKs for maps, A/B testing, and in-app purchasing for Kindle Fire, Android devices, and PC, Mac, and web games.

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John Densmore


An original and founding member of the musical group The Doors, John Densmore co-wrote and produced numerous gold and platinum albums and toured the United States, Europe, and Japan. His autobiography, RIDERS ON THE STORM, was on the New York Times bestseller list. He was inducted into the Rock & Roll Hall of Fame in 1993. He has written numerous articles for Rolling Stone, London's The Guardian, the Nation, LA Times, Chicago Tribune, Huffington Post and the Utne Reader. In film production, he co-produced “Road to Return,” narrated by Tim Robbins. It won several prestigious national awards and was screened for Congress, resulting in the writing of a bill. He also Executive Produced “Juvies,” narrated by Mark Wahlberg, which aired on HBO. It won numerous awards (2004 IDA for excellence, U.S. International Film Fest – creative excellence).

Learn more about John Densmore at http://www.johndensmore.com/

He is also online at https://twitter.com/JohnDensmore and https://www.facebook.com/johnden...

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Libby Johnson Mckee

North America Dir, Kindle Direct Publishing

Libby Johnson McKee is the North America Director for Kindle Direct Publishing (KDP) and CreateSpace, Amazon's independent publishing platforms. She is responsible for the author and publisher experience, as well as innovations to help them reach more readers and create high-quality books.

Johnson McKee's work in publishing started at Amazon.com in 1997 when she managed publisher relations and then aspects of the book business including merchandising, editorial and buying. She continued as General Manager of CreateSpace's print on demand publishing platform into her current position where she helps independent authors reach their publishing goals, with many breaking into the best seller lists.

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Steve Carpenter


Stephen Carpenter created the NBC series Grimm, and has written screenplays for Ocean's Eleven, Blue Streak, and other films. A graduate of UCLA Film School, Carpenter has also written and directed several thrillers, including Soul Survivors, starring Casey Affleck. His first novel, Killer, was a #1 Amazon Bestseller, and dubbed a “blockbuster” by Entertainment Weekly. His most latest book, The Grimm Curse Trilogy, was published February, 2013 on Amazon.

4 attendees

  • Aaron Rubenson
  • Stephen Carpenter
  • John Densmore
  • Libby Johnson McKee

1 tracker

  • Todd Sattersten

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Time 5:00pm6:00pm CST

Date Sun 10th March 2013


Capital Ballroom, Omni Downtown

Session type

Solo / Dual / Panel

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