Media Social: You’ve Got it Backwards

A session at TechPHX 2013

Sunday 17th November, 2013

10:00am to 10:50am (MST)

Social media has exploded, and the vast majority of experts, novices, firms and freelancers alike are making the same huge mistake: emphasizing “media” over “social”.Functionality, demographics and analytics have become the focus while meaningful dialogue and authentic connection to our audiences have taken a backseat in most social media operations.Join Jenn for an interactive discussion on emphasizing social, including developing a genuine message, creating content with purpose and the most important question you can ask in social media, “why?”

About the speaker

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Jennifer Maggiore

AlwaysThisGood.com . Catalyst for expansion. Waking the dead. Finding meaning. Speaking truth. Lust for life. Speaker. Mentor. Right here. Right now.

Jennifer Maggiore is the founder of red balloon, and is an accomplished mentor and consultant. Her fun, energetic and approachable blend of business and spirituality provide the foundation for balance and entrepreneurial success for the 21st Century.
She is passionate about helping entrepreneurs to succeed, not just at making more money, but at expanding their businesses in ways that honor their higher purposes, serve their lives, their employees and communities.

Next session in 204

11am Better, faster, stronger: Simplifying with a social media dashboard by Perri Collins

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Time 10:00am10:50am MST

Date Sun 17th November 2013

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