Tools for building Business Models and Value Propositions

A session at UX London 2013

Wednesday 10th April, 2013

2:00pm to 5:30pm (GMT)

The UX profession adds value to almost every area of the business model, and often requires being a part of the strategy. The problem is, people inside UX and out aren’t good at talking about, designing, or testing strategy. Knowing the tools to have efficient, powerful conversations about business models and value propositions will give your clients more value, you more credibility, and your work more impact. This practical workshop will give you hands-on experience and the knowledge you need to apply it.

You’ll learn:

  • a practical visual language to describe, challenge, and design business models
  • a visual language to map a customer profile, design value proposition, and connect that back to the business model
  • how to apply these tools in your organization and with your clients
  • how business models, prototyping ux, marketing, and lean methodology all come together.

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UX London 2013

England England, London

10th12th April 2013

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Time 2:00pm5:30pm GMT

Date Wed 10th April 2013

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