SEO and Content Marketing with WordPress

A session at WordCamp Montreal 2013

Saturday 29th June, 2013

10:00am to 11:00am (EST)

Within the array of search engine optimization (SEO) strategies, the use of content marketing is among the latest trends being implemented to increase search engine visibility, brand awareness, and conversions. Whether companies are using WordPress as a CMS or to blog, they can take advantage of the SEO-ready aspects that the platform allows for, both natively and through the use of plugins. This is an introductory session that will highlight several important concepts, plugins, and best practices that should be considered when using WordPress as part of an Inbound marketing plan. Topics such as guest posting, types of content, linking, web analytics, and social media optimization (SMO) will be discussed.

Prerequisites: Ideally, attendees will have a basic understanding of plugins.

About the speaker

This person is speaking at this event.
Brian Rotsztein

Author of SEO for 2012, speaker, very experienced Internet marketing strategist, SEO expert, photographer, social media consultant, web designer, and blogger. bio from Twitter

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WordCamp Montreal 2013

Canada Canada, Montreal

29th June to 1st July 2013

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Time 10:00am11:00am EST

Date Sat 29th June 2013


Amphithéâtre (SH-2800), UQAM - Coeur des Sciences

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