Thursday 14th November, 2013
3:30pm to 4:00pm
We can track almost anything we want, and we are being tracked by others much more then we care to acknowledge, both in the digital realm and in the physical one. In the dark matter of the data shadows created from our tracked activities comes 'Ambient personalisation' and with it anticipatory services, not all these services are new, some we have been using and rely upon every day. What happens when our 'smart' things can anticipate our needs before we know what we want?.
Service Design Lead, FJORD London
Oli Shaw is a strategic designer who has spent the last 13 years defining and crafting products and experiences. He is passionate about branding, strategy and making sure the result is as right for the purpose as it is a pleasure to experience. He can be found working for FJORD London as a Service Design Lead.
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