Wednesday 27th August, 2014
2:00pm to 3:00pm
This session will cover trends and statistics driving B2B eCommerce investments as well as unique real world perspectives from subject matter experts. We’ll represent the consulting world and the end-customer world.
Todd Irwin, CEO at BlueSky, along with an executive from a large B2B end-customer, will discuss the business drivers leading companies to invest in B2B eCommerce, how to implement an effective B2B strategy and execute tactics that improve conversion rates, reduce ordering time, increase efficiency, and instill customer loyalty.
Todd Irwin is co-founder and CEO of BlueSky Technology Partners, Inc., an international eCommerce consulting firm. BlueSky’s consultancy is tightly aligned to IBM’s market leading Smarter Commerce portfolio and BlueSky’s solution delivery has developed enterprise B2C and B2B solutions for the retail, manufacturing (consumer product goods), distribution, banking, legal, entertainment, and life sciences industry segments. With 18-years of experience in consulting with B2B companies such as Delta Faucet, Milwaukee Electric Tool, and Konami (just to name a few) on eCommerce initiatives, Irwin has a unique and applicable message on how eCommerce solutions have been applied to the B2B marketplace historically as well as the latest B2B trends.
Sign in to add slides, notes or videos to this session