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Content in a Zombie Apocalypse

A session at beyond tellerrand 2014

Tuesday 20th May, 2014

12:15pm to 1:00pm (CET)

Friends, a zombie apocalypse is upon us: an onslaught of new mobile devices, platforms, and screen sizes, hordes of them descending every day. We're outmatched. There aren't enough designers and developers to battle every platform. There aren't enough editors and writers to populate every screen size. Defeating the zombies will require flexibility and stamina—in our content. We'll have to separate our content from its form, so it can adapt appropriately to different contexts and constraints. We'll have to change our production workflow so we're not just shoveling content from one output to another. And we'll have to enhance our content management tools and interfaces so they're ready for the future. Surviving the zombie apocalypse is possible. In this talk Karen will explain how: by developing a content strategy that treats all our platforms as if they're equally important.

About the speaker

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Karen McGrane

On a good day, I make the web more awesome. On a bad day, I just make it suck less. bio from Twitter

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When

Time 12:15pm1:00pm CET

Date Tue 20th May 2014

Short URL

lanyrd.com/scwxpf

Official session page

2014.beyondtellerrand.com/…/

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Books by speaker

  • Going Responsive
  • Content Strategy for Mobile

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