Wednesday 22nd January, 2014
2:40pm to 3:30pm
In this interactive session Antony will step you through the 'Six Ps' of content strategy - Purpose, Principles, Platforms, Processes, People and Performance - helping you ask the right questions to formulate an effective approach to content development and communications.
Author of Me & My Web Shadow. Founding partner @brilliantnoise. Blogs. Brighton. Dissident marketer. bio from Twitter
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