Monday 17th March, 2014
11:25am to 12:10pm
Tired of scratching and clawing with competitors for small incremental gains from your online campaigns? Learn how infusing some user experience considerations into your Landing Page Optimization efforts can enhance your campaign results. Lance will present multiple case studies and show you specific design examples from various companies that could make you rethink your entire approach to LPO and conversion optimization.
CEO - Closed Loop Marketing, Author - Web Design for ROI, speaker, cyclist, husband, father, online advertising freak, usability geek. Not in that order. bio from Twitter
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