Thursday 22nd May, 2014
3:15pm to 4:05pm
Now more than ever it is vital to connect with alumni online. But what is the right approach for your organization? Facebook? LinkedIn? An alumni website? With so many choices, how can you be sure? Discover why cloud-based online alumni communities are gaining momentum and driving results.
*The six key things all alumni require from their alma mater’s network
*What alumni would tell you if you asked them about your fundraising outreach
*The pros and cons of using big brand social media
*Surefire tips to dramatically improve alumni giving and donations
*Ways to organically grow private online alumni communities while reducing the cost and burden on institutional resources
*Best practices to keep alumni interested, motivated and contributing toward your advancement goals
*Real world success stories
Marketing Manager, 360Alumni
Megan is passionate about the future of higher education, and the power of the alumni network. In her role as marketing manager, she has conducted extensive research on education technology, alumni engagement factors, fundraising best practices, and sentiment analysis.
Megan holds a Bachelor’s Degree from Rensselaer Polytechnic Institute in management and communications, with a concentration in marketing.
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