Thursday 27th February, 2014
10:45am to 11:30am
Although the phrase has been circulation for a few years, there is a new and growing interest in the concept of Content Engineering. This is a good sign because it means that more and more people in the content industry are coming to appreciate the importance of leveraging intelligent content technologies and techniques in order to achieve better results that are also more affordable, sustainable and scalable. This presentation will provide an introduction to the discipline of Content Engineering and it will dive into what it means for those who would see themselves moving into this role.
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