Wednesday 5th February, 2014
1:30pm to 4:30pm
This workshop is about building an effective and nimble user centred product team building great products for a global audience. It’s about deciding what a Minimum Viable Product really is and [the hard part:] what to do once you've got one. I'll go behind the scenes at Optimal Workshop to discuss our design and development process, how we handle customer support and how the two are intertwined for the good of our customers.
We'll discuss the importance of design in every aspect of the work you do and how the subtleties of user interaction and experience can make or break your business.
We'll pull together concepts from the Lean Startup movement (a/b testing to ensure business success), Agile UX (designing while sprinting), the good things to learn from waterfall projects for internal teams (set big goals and break them down) and to discuss the practical tools that small teams can use to win.
Making things easy at @optimalworkshop; CEO, product designer, tinkering developer; gadget, travel, and food lover; cyclist, and paua diver. bio from Twitter
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