Saturday 8th February, 2014
2:00pm to 2:00pm
We've all had the experience – we open an essential site, or our favorite app and – everything is different. It might actually be better – but may not seem so in that moment as we're trying to accomplish a task.
How do we as designers prevent this from happening?
This brief talk will demonstrate how we can ease our customers into the new by communicating change to them. Through case studies, I will reveal best practices and methods to create communication strategies that can be employed before, during, and after an upgrade or redesign is launched. A short list of dos and don'ts will be provided that attendees can use in developing their own communications.
2pm Toasty by Gaurav Patekar
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