Agile Metrics - Velocity is NOT the Goal

A session at NDC Oslo 2014

Thursday 5th June, 2014

4:20pm to 5:20pm (CET)

Velocity is one of the most common metrics used-and one of the most commonly misused-on agile projects. Velocity is simply a measurement of speed in a given direction-the rate at which a team is delivering toward a product release. As with a vehicle en route to a particular destination, increasing the speed may appear to ensure a timely arrival. However, that assumption is dangerous because it ignores the risks with higher speeds. And while it’s easy to increase a vehicle’s speed, where exactly is the accelerator on a software team?

Michael “Doc" Norton walks us through the Hawthorne Effect and Goodhart’s Law to explain why setting goals for velocity can actually hurt a project's chances. Take a look at what can negatively impact velocity, ways to stabilize fluctuating velocity, and methods to improve velocity without the risks. Leave with a toolkit of additional metrics that, coupled with velocity, give a better view of the project's overall health.

About the speaker

This person is speaking at this event.
Doc Norton

Husband, Father, Runner. Software Craftsman. Agile Coach/Practitioner. Nothing I say here represents my employer.

Sign in to add slides, notes or videos to this session

NDC Oslo 2014

Norway Norway, Oslo

2nd6th June 2014

Tell your friends!


Time 4:20pm5:20pm CET

Date Thu 5th June 2014

Short URL


Official event site


View the schedule



See something wrong?

Report an issue with this session