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ScentWorld 2014

The world's premier scent and sensory marketing event

12 13 June 2014

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ScentWorld is a two-day event showcasing the latest scent and sensory marketing strategies, research, workshops and solutions. Top experts and executives from major global brands show marketers how to increase sales, strengthen their brands and improve customer loyalty by strategically using the senses of smell, touch, hearing, taste and sight. Our dynamic exhibit area features the top solution providers worldwide in such diverse areas as ambient scenting, point of sale displays, interactive kiosks, specialty packaging, scented printing and more.

6 speakers

  • Avery Gilbert Scent scientist, expert and strategic marketer
  • Aradhna Krishna Sensory marketing researcher, author of Customer Sense
  • Kristopher Beck Director of Product Development, Hilton Hotels Worldwide
  • Joy Malnar Professor of architecture, author of Sensory Design
  • Keven Callahan Director of Merchandising, Universal Studios
  • Simon Harrop @SimonHarrop CEO of BrandSense Agency

3 known attendees

  • Jennifer Dublino
  • Simon Harrop

1 person tracking this event

  • Morrison Ellis

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Related books

  • Brand EsSense: Using Sense, Symbol and Story to Design Brand Identity

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