Tuesday 20th May, 2014
4:15pm to 5:00pm
Today's readers and consumers of content expect more than paper. Today we (and our customers) have a different relationship to content and mobile devices can help us fulfill it. Our content can interact with the real world, it can reflect where we are, what we're doing, what we're looking at and our level of expertise. We can even share information across devices automatically. But it doesn't just happen, we need to plan ahead — to strategize before we create and provide the content our users want. We need to think about the content, our users and the real world scenarios that they'll encounter when they want our material. Join us to see examples of new ways of distributing content with explanations of how we get from where most of us are now to where our customers want us to be and how to create an intelligent content strategy to support mobile information.
President The Rockley Group. Expert in component content management, content strategy, reuse, digital publishing, XML, DITA. Fellow STC. MIS. Past Pres CM Pros. bio from Twitter
VP of The Rockley Group. Experts in component content management, content strategy, reuse, digital publishing, XML, DITA, Taxonomy. bio from Twitter
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17th–21st May 2014