Lean Persona

A session at UXPA UK October — Lean UX

How do you get everybody in your company to understand your customers — especially if you’re not 100% certain yourself? You’ve got out of the building and talked to your customers, but how do you communicate and build on what you learned when you get back? We’ll show how to get the whole team involved in doing user research and building persona continuously. You’ll be introduced to a practical technique for integrating persona with lean approaches to product strategy and development.

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Adrian Howard

Passionate about building effective teams and great products. Quietstars co-founder. Lean Startup lover. Agile & Lean UX fanatic. 50% development & 50% design.

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Date Thu 16th October 2014

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