Wednesday 4th November, 2015
11:40am to 12:20pm
Beyond gamification, else can we learn from game design? When UX designers think of techniques that have been borrowed from game design, gamification is often the first approach that comes to mind. However, the oversaturation of gamification in products cause fatigue – not every product needs points or achievements. UX and game design are similar in many ways, yet we still only focus on basic gamified elements to create engaging content. Catt explores other ways to engage users in our products through concepts found in game design.
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