REACHING OUT WITH SOCIAL MEDIA: Montgomery County Public Libraries' and University of MD Libraries' Approach to Social Media

A session at 2015 Maryland Library Association & Delaware Library Association Joint Annual Conference

  • Aaron Ginoza
  • Sheridan Leigh Sayles
  • James Weber
  • Mary Ellen Icaza
  • Dana Alsup
  • Susan Moritz

Thursday 7th May, 2015

1:45pm to 3:15pm (EST)

Hear tried and true social media marketing strategies from two different organizations - the University of Maryland and the Montgomery County Public Libraries. Each group will discuss what forms of social media they’ve chosen to invest in successful programs they’ve run via social media, as well as how they’ve increased user engagement through various social media channels. The session will end with a short workshop on how to build a successful social media campaign, as well as a Q&A session.

About the speakers

This person is speaking at this event.
Aaron Ginoza

University of MD Libraries Social Media and Community Engagement Coordinator

This person is speaking at this event.
Sheridan Leigh Sayles

University of MD Libraries Graduate Assistant with the Teaching and Learning

This person is speaking at this event.
James Weber

University of MD Libraries Librarian Technician I-Interlibrary Loan

This person is speaking at this event.
Mary Ellen Icaza

Montgomery County Public Libraries Virtual Services Manager

This person is speaking at this event.
Dana Alsup

Montgomery County Public Libraries Librarian 1,

This person is speaking at this event.
Susan Moritz

Montgomery County Public Libraries Librarian 1 with Virtual Services

Next session in Crystal Ballroom 2B

3:30pm Saying it so They'll Listen: Presentation Skills & Public Speaking Best Practices by Irm Brown and Michael Shochet

3 attendees

  • Dennis Nangle
  • Dave Zelonka
  • Joanna Gadsby

Sign in to add slides, notes or videos to this session

Sign in to track this session

Tell your friends!


Time 1:45pm3:15pm EST

Date Thu 7th May 2015


Crystal Ballroom 2B, Clarion Resort Hotel

Short URL


Official event site


View the schedule


See something wrong?

Report an issue with this session