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Slevomat case study

A session at Rubyslava #52

  • Peter Irikovsky
  • activation and reactivation campaigns (GoodData)
  • identification of important segments
  • tailoring the message
  • key takeaways
  • identification of web optimisation potential (GA, Segmentacia, GoodData)
  • key improvements
  • optimising offer structuring (GA, GoodData)
  • simple processes
  • multiple views
  • great process
  • optimising mailing (GoodData)
  • data vs customer feedback
  • key improvements

About the speaker

This person is speaking at this event.
Peter Irikovsky

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When

Date Thu 22nd October 2015

Short URL

lanyrd.com/sdxdgd

Official event site

www.facebook.com/…86828/

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