As mobile fast replaces the Web as the default mode of engagement (93 percent of the world’s population are mobile subscribers; only 35 percent are Internet users), it’s more important than ever to build rich, intuitive apps that effectively connect people and businesses. But it’s no easy feat; development processes are often sluggish and skilled resources are few and far between. Meanwhile, the mobile ecosystem moves quickly and you can’t afford to fall behind.
In this session, Appcelerator CEO Jeff Haynie will discuss how to overcome these challenges with tips for building flawless mobile experiences to power the next generation of customer and employee engagement:
1. Deliver amazing experiences at the speed of mobile - User experience reins supreme. Cross-platform native apps offer superior experience and performance that works flawlessly on every device. Haynie will outline development strategies that can keep pace with mobile velocity
2. Use analytics to drive continuous app improvement - When used right, real-time mobile analytics eliminate guesswork, and drive real ROI.
3. Take advantage of APIs to create the ultimate user experience - The lifeblood of mobile, APIs let developers focus on experience, not complicated backend integrations.
ceo of appcelerator, angel investor, open source developer, #titanium lover, father of 3 children and married to wonderful wife bio from Twitter
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