Business Case, Budget, and Beyond — kicking off a successful project

A session at TCUK 2015 | Technical Communication UK

Wednesday 30th September, 2015

11:10am to 12:00pm (GMT)

You have an idea for a content project. What happens next? A content-related business case is an exercise in education more than anything else:

- Self-education: is your idea feasible? Are the benefits as clear as you think?

- Peer education: what change can colleagues expect and how will it affect them?

- Management education: what is the cost of change, versus maintaining the status quo?

This presentation explains why a business case is about more than pie charts and projections, and goes to the heart of the matter — helping decision makers realise the value of content.

About the speaker

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Rachel Johnston

Technical author, content strategist, usability nerd, comedy writer, mum and contortionist. Only one of these is a lie. bio from Twitter

Next session in Agamemnon

1:30pm Taking technical writing to the next level at SAP by Kelly White and Dr. Anja Kellermann

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Time 11:10am12:00pm GMT

Date Wed 30th September 2015

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