Saturday 24th October, 2015
11:50am to 12:10pm
In UX, we seem obsessed with making digital experiences slick and seamless. We want to meet and exceed expectations at all costs. We want to remove all barriers to action and make it impossible to fail. We care about usability and conversions, but very little about thoughtful engagement.
In this workshop, we’ll look at when and how to encourage a little thoughtfulness (or Meta-Moment) in our users. We’ll learn how to deploy roadblocks (to set challenges), speed-bumps (to change pace) and diversions (to defy expectation). We’ll try these techniques out and see firsthand how they can be used to foster more attentive and more memorable experiences.
UX Consultant. Proud Dad. Lives in Bath. Works in Bristol. Just this guy. You know? bio from Twitter
12:20pm Intelligence Everywhere: the Rise of Sympathetic Machines - Keynote by Susan Cook and Steven Kelly
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