Full-day workshop: UX Tools

A session at UX Sofia

Wednesday 3rd June, 2015

9:00am to 6:00pm (EET)

User-experience design creates long-term value for all companies – from start-ups to Fortune 500 enterprises. In this full-day workshop, you’ll learn about the basic tools of user experience and how they work together to raise customer satisfaction, increase conversions, and enhance key events along the customer journey.

What you’ll learn?

A simple, actionable definition of user experience
How you can create value even with a small budget
How you can move projects from subjective guesswork to measurable success
How you can inspire teams and service providers
How you can get the most out of the key tools of UX including:

>User-centered-design basics (UCD)
>Use cases
>User scenarios
>Touchpoint analyses
>Customer journey maps
>Proof of concept / performance metrics

I will also introduce some new techniques that we have developed at my company, FatDUX, which you will not find in any of the current books. This is a true workshop and our day together will be marked by many hands-on exercises. Not only are these fun, but they help you internalize the key features of service design so you can provide greater value for your employer or clients from the very next day.

Who this workshop is for

Designers and UX professionals who are new to the field. Please note, if you attended my service-design workshop in Sofia in 2014, you will experience a lot of repetition. That is because the tools for UX and service design are basically the same.

About the speaker

This person is speaking at this event.
Eric Reiss

Author. Flâneur. Curmudgeon. Business optimizer. Maker of millionaires. CEO of The FatDUX Group. bio from Twitter

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UX Sofia

Bulgaria Bulgaria, Sofia

3rd5th June 2015

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Time 9:00am6:00pm EET

Date Wed 3rd June 2015

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Books by speaker

  • Usable Usability
  • The Compleat Talking Machine
  • Practical Information Architecture

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