A session at 2nd Annual Big Data & Analytics Summit Canada

  • Wai Gen Yee

Thursday 18th February, 2016

11:00am to 11:30am (EST)

Developing a Disruptive Data-driven Technology Initiative

Orbitz recently rolled out an initiative to improve customer experience by personalizing content delivery on its web page and other channels. Hear about the challenges faced in the conception, internal selling, kickoff and evolution of this project. Gather intelligence on:

-Assessing the impact of a data-driven initiative on your business, products, and technology
-Evolving your company’s processes to meet the challenges associated with the delivery of such a project
-Optimizing the customer experience

Grapple with the complexities of a big data project with your business objectives in mind.

About the speaker

This person is speaking at this event.
Wai Gen Yee

Chief Scientist, Orbitz Worldwide

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Time 11:00am11:30am EST

Date Thu 18th February 2016

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