Keynote: What’s the Story About Stories?

A session at Spectrum 2016 Conference

Monday 18th April, 2016

9:00am to 10:00am (EST)

Tech writing has changed a lot over the years. Not only do we have to work faster and more effectively than ever before, not only do we have to create content that can be used on a variety of outputs, but now we have to deal with something called “story.” If you thought you’d left that word back in creative writing class, join Charles as he explains what people mean when they talk about it, and why it’s a useful concept for Technical Writers and Creators.

About the speaker

This person is speaking at this event.
Charles Cooper

VP of The Rockley Group. Experts in component content management, content strategy, reuse, digital publishing, XML, DITA, Taxonomy. bio from Twitter

Charles Cooper is Vice President of the Rockley Group. He works with companies to help them understand their content and ensure that it can be created, managed, and published quickly and consistently – and still meet the needs of their users.

He’s fascinated by the changing marketplace and the ways customers expect to receive information. He has a large and growing collection of mobile and wearable devices and he’s constantly testing new ones to see how they can be used to deliver content to users.

He is a co-author of a number of books, including the ground-breaking Managing Enterprise Content: A Unified Content Strategy, DITA 101: Fundamentals of DITA for Authors and Managers, and eBooks 101: The Digital Content Strategy for Reaching Customers Anywhere, Anytime, on Any Device. He wrote the section on Adaptive Content for the recent collaborative publication The Language of Content Strategy.

Charles has spoken at previous STC Summits, X-Pubs, Lavacon, Localization World, tekom-tcworld, Congility, and the Intelligent Content Conferences.

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  • Charles Cooper

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Time 9:00am10:00am EST

Date Mon 18th April 2016

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Books by speaker

  • Managing Enterprise Content

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